Daventry hosted the Grand Depart of The OVO Energy Women’s Tour and the route took the riders right past the Pictures55 office.
The Tour is the Britain’s leading professional women’s cycle race and its prestigious Grand Depart traditionally attracts thousands of spectators, offering businesses, residents and community groups throughout the District an opportunity to benefit.
Some of the biggest names in professional women’s cycling, including all three previous Tour Champions – Lisa Brennauer, Marianne Vos and Lizzie Deignan (nee Armitstead ) – lined up in Daventry for the start of the race, action from which will be seen by a global audience, with highlights of every stage broadcast daily on ITV4 and made available on demand via the ITV Hub.